It’s hard to believe but we are nearing the one-year anniversary of the pandemic. While it turbo-charged some industries it also decimated others. Segpay is lucky to be one of those who has remained strong and continued to add to its offerings at a time when so many have turned to ecommerce. In this month’s XBIZ World Magazine, Segpay CEO Cathy Beardsley and Segpay was selected as one of the highlighted businesses to share its success story in the edition’s Cover Story Storm Blazers.
“Branding and hosting powerhouses supercharged clients with much-needed marketing muscle and heavyweight servers that would not buckle beneath the strain of socially distanced fans and partners,” said Alejandro Freixes XBIZ Managing Editor. “For Cathy Beardsley of Segpay, that meant finding ways to put merchants first with features that streamlined and simplified the checkout process.”
In 2020, Segpay made several enhancements and updated its cyber security practices. It also added payment options with the integration of PayPal as a payment option and the addition of four local currencies to its Dynamic Multi-Currency for its U.S. Merchants.
“Offering multiple currencies helps to eliminate the fluctuation between the dollar and other local currencies,” Beardsley said. “We’ve also been preparing for the EU Revised Payment Services Directive for some time and this past year, the Segpay compliance team optimized the PSD2 workflow providing greater control for merchants and has reduced friction and cart abandonment by their customers.”
This year’s interNEXT Expo has gone virtual and while we always have fun in Vegas, we feel we’ve hit the jackpot with the invitation to participate in two of this year’s high-level seminars. On Wednesday, February 10th at 12p EST Segpay CEO Cathy Beardsley will speak on the panel “The War on Adult Starts Up Again” and on February 11th at 3p EST Segpay Director of Sales Kristi Greer will moderate the billing panel “Status of the Industry.” Join us for these seminars and many others throughout the free online event.
Segpay is this year’s Diamond Show Sponsor for the show. interNEXT21 runs from February 10th to 11th and connects executives with a diverse mix of industry professionals across every sector of digital commerce. The entire Segpay sales team will be on hand throughout the interNEXT21 show. Schedule an appointment to meet today. We look forward to speaking with you.
Did you know that the first quarter is one of the highest for chargeback or payment disputes? This typically comes from consumers feeling buyer’s remorse after the holidays when their credit card statement comes in. Chargebacks typically trail anywhere from 30 to 90 days, so its normal to see your first quarter rate 10% higher than the rest of the year. These disputes can throw off your chargeback balance and potentially put you in breach of card brand thresholds leading to fines and penalties.
In her latest XBIZ Column, Cathy shares the latest tools and tips to preventing chargebacks up front and what to do if you exceed the threshold.
“First, don’t panic, Visa and Mastercard both typically allow a six-month workout period,” said Segpay CEO Cathy Beardsley. “If you’re barely over the limit and not a habitual offender, the card brands sometimes suspend the fines giving a few additional months grace to work your way out.”
XBIZ recently shined a spotlight on the online industry and announced the winners of the 2021 XBIZ Awards. We are excited and thankful to share that Segpay is the winner of the Payment Services Company of The Year IPSP. We want to give a big thank you to XBIZ voters and our peers for helping us receive this recognition of excellence.
“It’s an honor to be recognized in this category,” said Cathy Beardsley. “I want to thank all the merchants that have supported us over the years and, most importantly, to thank the Segpay team for its dedication to getting our clients paid.”
To read more about this year’s winners of the 2021 XBIZ Awards, you can see full coverage here or on XBIZ.com.
After working on it for months, we’re pleased to announce that Segpay is fully compliant with the European Service Directive PSD2. Because of PSD2, merchants are required to have a strong form of 3-D Secure verification. Merchants using our one-click service can take advantage of Segpay’s new seamless solution. Through a shortened version of the payment page, merchants will have their own area that doesn’t require consumers to interact with the Segpay portion. Customers still may have to complete the challenge as required by their issuing bank. Segpay supports all versions of 3-Ds, both 1.0 and 2.0. In addition to the smoother, one-click service experience merchants can also indicate that a transaction is to be merchant initiated to get the SCA exemption and skip another validation. This is designed for merchants who are either controlling their own rebills or doing their own on-demand billing like reloading consumer tokens when they get to a certain balance.
Need help navigating PSD2? Simply reach out to your account manager or Segpay’s technical support team at at 1-800-996-0398 or Internationally at +1 954-376-3593. We can also provide the updated PSD2 guidance document.
Segpay is pleased to announce that it finished 2020 up significantly in overall revenue, capping one of the most successful years in the company’s 15-year history. This growth was fueled by CAM merchants which outperformed all other market niches representing more than half of Segpay’s transaction volume, growing 55% year over year. Subscription-based merchants also powered Segpay’s growth, up 33% year over year.
“We made CAMs our focus five years ago and modified our system, streamlining and simplifying the checkout process to best support this segment,” said Segpay CEO Cathy Beardsley. “Our risk tools are configurable by merchant, country and user level bringing flexibility to serve each merchant’s unique needs and requirements.”
This year commemorated Segpay’s 15th year in business and despite the challenges of the pandemic, it overcame and thrived. Among the many accomplishments in 2020, Segpay added dozens of new clients, integrated PayPal into its payment processing platform, obtained its EU Payment Institution license ahead of Brexit, opened its European Union office in Dublin and much more. For the full release please see Segpay’s recent media coverage in XBIZ.
As XBIZ 2021 heads into day two, we’re excited to be a part of and presenting during today’s seminar line up. First, Segpay CEO Cathy Beardsley will be a part of the panel of Billing 2021: The Year Ahead talking about the recent upheaval in payment processing. This executive session will dive into recent developments and help merchants prepare for what’s ahead this year. Joining Cathy in the discussion is Jonathan Corona from Mobiuspay, Wendy Nelson from Netbilling, Karen Campbell from Orbitalpay, Raja Roy-Choudhury from Chargebackhelp, Evil Chris from Payze and Jeff Adams from CCBill. This tech track discussion takes place at 3 p.m. PST.
Segpay is also presenting Best Practices for Managing User Uploaded Content. Cathy will lead an expert panel on the best ways to protect yourself in managing user-uploaded content as recent events now have the spotlight shining on tube sites. Cathy will be joined by JustFor.Fans’ Dominic Ford, Corey Silverstein from Silverstein Law, QRush.com’s Jim Austin, Tim Henning from ASACP and Segpay’s own Chris Clark. This discussion will take place at 5 p.m. PST.
Segpay’s Cathy Beardsley will also join two panels tomorrow, January 13th; at 4 p.m. PST for The Town Hall 2021 where the Free Speech Coalition will be discussing the top issues facing the adult industry and at 5 p.m. PST for the State of the Industry where panelists will share their predictions for the year to come.
Access to these virtual seminars and all of XBIZ 2020 will be granted by XBIZ.net. Hope to see you there.
If there ever was a year filled with change, it was 2020. As we embrace the new year to come, it is important to note that there are two additional changes hitting the payments industry across Europe on January 1st: Brexit and PSD2.
“For most with these changes, processors will do the heavy lifting,” said Segpay CEO Cathy Beardsley. “For example, with Brexit, we received our EU license opening our Ireland entity back in September and Segpay is in full compliance all our European merchants need to do is sign an agreement with our company in Ireland to continue processing seamlessly.”
Sometimes we add small features to existing reports that go unnoticed but could be helpful. This week in our Feature Friday we wanted to highlight the Postbacks Report. You’ll find a small checkbox in the top left side of your Postbacks report page. Click there to requeue a failed postback so that it can be sent again. You can also click on “Expand” or “Details” to find out more information about the postback. As with other Segpay reports you can export the data and drill down for more details on the Purchase-ID or Transaction-ID.
We believe that these features give you greater control over your data and can help you to troubleshoot issues more easily. Need help using them or others features, reach out at Sales@Segpay.com. Any feedback or suggestions regarding this feature would be welcomed.
We are humbled and excited to announce Segpay is nominated for two 2021 XBIZ Awards and two XBIZ 2021 Exec Awards. We want to send out a big THANK YOU to everyone who nominated us. This week, Segpay received nominations for: Payment Services Company of the Year- IPSP and Payment Services Company of the Year – Merchant Services. Last week CEO, Cathy Beardsley was nominated for Chief Executive of the Year and Kristi Greer for Brand Ambassador of the Year. According to XBIZ, these annual awards honor the best of the best, celebrating outstanding company and career achievements across a wide variety of prominent industry roles.
“We started Segpay with a very simple premise, that our merchants would always get paid before we do. That premise is now a promise and is how we operate every day.” said Segpay CEO Cathy Beardsley.
How and When to Vote
Vote here for the XBIZ Exec Awards on XBIZ.net now through Wednesday, November 25th.
Vote here for the 2021 XBIZ Awards which begins Monday, November 23rd for the XBIZ Awards.
The awards will be presented as part of the virtual edition of the XBIZ Show January 11 -14th 2021. We are proud of these nominations and hope the XBIZ voters will consider us worthy of their votes. We look forward to seeing you virtually at the party in January.
Segpay is pleased to announce that it is fully compliant and ready to process merchant transactions in both the UK and EU ahead of two major changes set to impact European Payments; PSD2 and Brexit. Both mandates are scheduled to take effect on December 31, 2020.
Segpay has implemented Strong Customer Authentication (SCA) making it fully compliant ahead of the EU Revised Payment Service Directive (PSD2). SCA is based on two forms of authentication for online and card present transactions which will be mandated at the end of December. Merchants not able to meet the deadline are able to point their EU consumer traffic that typically is processed through an EU acquirer to Segpay to meet the new compliance requirements.
“It was a pretty heavy lift to get the system ready to support 3D secure 2.0 as well as meet all of the PSD2 rules,” said Segpay CEO Cathy Beardsley. “We are proud to be ahead of schedule and able to offer options for those who find themselves struggling to meet the deadline.”
Segpay also secured its EU license last September and officially opened its Ireland office, meeting the licenced processor requirements of financial, compliance and support personnel in both jurisdictions. Segpay merchants located outside the UK, will transition to Segpay’s Ireland entity and license. They’ll be processed and paid out through Segpay’s European banking network. Segpay’s UK merchants will remain with Segpay UK and will be processed and paid out through Segpay’s UK banking network.
For more information about processing across Europe with Segpay please contact firstname.lastname@example.org.
This year has tested everyone’s survival skills. Many businesses are taking a hard look at their overall risk analysis. As a company, Segpay goes through several different audit functions and explores multiple risk scenarios to investigate what could potentially put our company in harm’s way. We look at things like security risks during our payment card industry compliance audits to make sure our systems are redundant and can’t be penetrated by outside intrusions. It’s vital to make sure all our data is secure. We also review our financial risk through annual accounting audits and our regulatory risk when preparing our annual updates to policies and procedures.
In Cathy’s latest XBIZ Column Cathy shares tips from the Segpay risk analysis team to reveal the top ways to conduct your company’s brand risk analysis.
“Many of us do all these risk assessments but leave one important area open: our company’s brand risk,” said Segpay CEO Cathy Beardsley. “It’s an easy target and if you don’t have a detailed protection plan in place a worst-case scenario could bring your business down.”
To learn more about how to survive in this cancel culture read the full column here.
Awards season is coming up and we are excited to be nominated in two categories of the 2020 YNOT Awards: Segpay is nominated for Best Billing Company and Segpay’s CEO, Cathy Beardsley is nominated for Businesswoman of the Year. We pride ourselves on putting our merchants first and are humbled by this recognition. Thank you YNOT and everyone who nominated us!
“The YNOT Awards recognizes excellence in the adult entertainment industry specifically in the business to business space.”
Voting is taking place now through November 25th and the winners will be announced at the 10th Annual YNOT Awards Show as it commences virtually on December 3rd, 2020. All voters must be registered, you can set up your account here.
We are proud of these nominations and hope the YNOT voters will consider us worthy of their votes. We look forward to seeing you virtually at the party.
Segpay is pleased to announce the expansion of its Multi-Currency options adding Dynamic Multi-Currency (DMC) for U.S. Merchants and the addition of four local currencies: Russian Rubles, Czech Koruna, Indian Rupees and Israeli Shekels. These additions bring Segpay’s total number of supported local currencies to sixteen, assisting merchants marketing abroad by simplifying the conversion process. The expansion also allows merchants to offer these local currencies in four additional regions of the world ahead of the busiest shopping season of the year.
“This year it’s predicted that ecommerce holiday sales are expected to surge between 25 to 35 percent,” said Cathy Beardsley, Segpay President and CEO. “By using DMC our merchants and their consumers don’t have to worry about exchange rates and unpredictable dollar fluctuations allowing them to concentrate on their business while we continue to get them paid.”
Offering multiple currencies eliminates the fluctuation between the dollar and the other local currencies. Merchants with Segpay’s DMC enabled in their payment package(s) will automatically have access to the new currencies. To learn more about Segpay’s Dynamic Multicurrency enabled payment packages please contact email@example.com. Read more on the additions in Segpay’s recent media coverage in YNOT.
When one of the largest FinTech companies in Europe filed for insolvency last June, shockwaves were sent across the banking community. Wirecard, once a darling of the industry, was put into the spotlight after it was unable to pay the money it owed and was in serious trouble after a group of outside auditors identified $1.9 billion in cash missing on its balance sheet. This behavior comes with some serious consequences and the fallout will impact everyone. In Cathy’s latest XBIZ column, Segpay’s compliance team identified the top ways Wirecard’s mistakes will impact businesses around the world.
“Expect to see more scrutiny of operations,” said Segpay CEO Cathy Beardsley. “For example merchants now need to provide proof of processing not only to show fraud and chargeback rates, but to also to show what volumes they truly are processing.”
Card brand and acquirers are now digging deeper into the finances of banks, processors and payment facilitators which is why it is so important for merchants to work with a regulated entity. To learn more about what this could mean to you read the full column here.
Damage related to cybercrime is projected to hit $6 trillion annually by 2021. No matter how careful you are, everyone is vulnerable to a cybersecurity attack.
“Preventing cyber-attacks isn’t easy, as a company we go through a stringent Level 1 Payment Card Industry (PCI) compliance audit in the U.S. and EU,” said Segpay CEO Cathy Beardsley. “This audit helps us protect merchants who use our services and is required by our major credit partners.”
Attacks against e-commerce applications are by far the leading cause of breaches in the retail industry. Now that the entire world is using credit more for contactless payments, it’s very important to make security one of your top priorities. In Cathy’s latest column Three Tips to Increase Your Subscription Site’s Security she offers advice on what merchants can do to protect their business by prioritizing security. You can read the entire column here.
Just weeks after opening an office in Dublin, Ireland Segpay, a global leader in digital payment processing, announced an expansion of its employee base in South Florida.
Segpay has added two fulltime Sales Support Representatives to its team and promoted a long-term company veteran to lead the group. Kristi Greer, who has been with Segpay for 15 years has been promoted to the role of Director of Sales. She will also continue to oversee Segpay’s Merchant Services Group. Ruben Perez and Patricia Ucros join Segpay and will report to Greer.
“Kristi is a dedicated, high performing member of Segpay’s sales team and a key part of our overall success, we’re excited to promote her to this important position,” said Segpay CEO Cathy Beardsley.
Segpay also hired Raphael Rattray-Morris as its new Customer Service Manager and promoted Caroline Karolinko to Marketing and Sales Support Manager and Sastra Maharaj to Accountant.
“As we continue to grow our business, it’s just as important that we nurture and recognize employee excellence,” said Beardsley. “We felt it was necessary to acknowledge these key individuals who show up and step up each and every day at Segpay.”
Segpay is pleased to announce system-wide enhancements to its merchant services platform, improving the suite of solutions offered to merchants in several areas from real-time reporting to more simplified client management pages.
Segpay’s new Systems Status Page reports any issue in real-time going back over the past seven days. It’s designed as a performance tracker of all systems and will describe any incidents as well as if and how it was resolved. Merchants can subscribe to receive text and email alerts from the System Status page managed by Segpay’s IT department.
“We are the first company in the space to offer this real-time reporting tool for our merchants furthering our missing of being transparent with our clients throughout the payment process,” said Jeff Rosenzweig, Segpay VP of Operations.
Also included in the enhancements is Segpay’s new Merchant Portal, and an updated API process. To read more follow Segpay’s recent media coverage in YNOT, AVN and XBIZ.
Segpay is pleased to announce the opening of its European Union office based in Dublin, Ireland. Segpay recently received its EU Payment Institution license from the Central Bank of Ireland ahead of BREXIT. This will cover all Segpay payment and merchant services in the EU and it will also maintain licenses in the UK for all UK based merchants.
“We’ve spent countless hours preparing for Brexit because it was so important to have our merchants remain on solid ground when Brexit officially goes into motion,” said Cathy Beardsley, Segpay President and CEO. “Now that we have an office and license in place, our merchants can continue to focus on their business as we work with acquirers to keep processing running smoothly during this transition period.”
With the opening of its subsidiary in Ireland, Segpay now has offices and outposts in six countries around the world. Read more about the opening of Segpay Ireland featured in YNOT and XBIZ.
We are excited to announce the Segpay’s new merchant portal is officially open to all merchants and is now our default merchant portal. We want to give a big shout out and heartfelt thanks to all our beta merchants who have been giving us feedback as we went through the testing phase. We are so pleased and excited about the performance improvements. Users will find it easier to navigate with a modern look showcasing Segpay’s powerful functionality. As we mentioned in a previous blog, the most noticeable change is the additional space found at the top of the pages which will allow for more room for search results to be displayed.
Segpay’s documents are also being updated to add screen shots to reflect the new design. Keep an eye on the recently edited section for the most recent changes. If for any reason you have any challenges with the new portal you can always use the button at the top right of your browser to return to the old portal. The old portal will open a new tab. If you find that some of your bookmarks to individual pages in the old portal break and direct you to the new portal, you can just use the top menu to navigate back to the page you had bookmarked and create a new one.
Try it out and let us know how you like it. We want to hear from you. Please reach out to us and share your experiences. You can use the bug reporting icon at the top left corner of the merchant portal or speak to someone at Sales@Segpay.com.
Keeping your online business inline with industry rules and regulations isn’t easy. It’s a time consuming, yearly process but one that is vital to staying in compliance. The annual Level 1 Payment Card Industry (PCI) Audit is the deepest dive that a group of outside security auditors will do on a payment system to be sure its secure. This weeklong, on-site audit is required for licensing in both the U.S. and the EU and can take a team up to an entire year to get ready. In Cathy’s latest XBIZ Column, she and Segpay’s IT Director share the top three ways to help narrow down what to focus on for the 2021 PCI Audit.
“Having processes like end-to-end monitoring and analytics, along with metrics and logs across the full stack, are extremely helpful to get a bird’s-eye view of what’s going on in your company,” said Segpay CEO Cathy Beardsley.
One of the most important things to work on is cyber security and protecting yourself. You must be proactive, not reactive especially mitigating issues before they have an impact on a business. Learn more about the steps you can take to protect the health and safety of your business in the full column here.
We’re always on the lookout for changes that will impact our merchants. Visa recently announced it’s updating the guidelines for its High Brand Risk (HBR) program. The program sets the global acquiring standards for reducing exposure associated with high-risk transactions. These changes will be implemented by early next year and here are a few things you should expect:
Visa will require high-risk merchants processing card not present transactions to be registered.
There will be a $500 registration fee charged once the program begins along with an annual $500 renewal fee.
Registrations will be completed by April 17, 2021 and you’ll be charged on this date even if your actual registration was earlier.
The annual renewal feel will be charged in September of each year starting September 2022.
Recognize that new face in the office? When she isn’t wearing her mask? We thought this would be a good time to go beyond the PPE and get to know Segpay’s newest employee, hired while we were all working remotely. Meet Lauren Newman, Segpay’s Client Integrations Representative. Lauren started working at Segpay in May and has jumped right in. We’re very happy to introduce her to her colleagues at Segpay and the merchants she’ll be supporting.
We’re so glad you’re on the team Lauren! So, where were you working before Segpay?
Thank you! Before working at Segpay, I was working as a Customer Experience Manager at GovSpend here in Deerfield, Florida.
Where did you grow up?
I’m a Florida native, born and raised in Southwest Florida. I spent most of my younger years in Fort Meyers.
Was there a dream career when you were a kid?
At one point I really wanted to be an elementary school teacher.
Where did you go to school and what did you study?
I attended the University of Central Florida where I studied hospitality management.
Do you travel?
I love to travel but haven’t strayed too far from home. My favorite place so far is Grand Cayman. I won a trip there a few years ago and stayed in a beautiful villa right on the ocean!
Favorite thing about living in Florida?
I love the weather here, it’s warm year-round making for great conditions to go boating with friends.
Yoga! I’ve always enjoyed it ever since I was little. I try to practice a couple times a week because I feel it makes a big difference. It helps my body posture and eliminates stiffness. It also helps me relax at the end of the day and clear my mind.
I’m also returning to playing piano. I took lessons for six years when I was younger.
Do you like to cook? Any favorite foods?
I’m not that much of a cook-lol but when I go out, some of my favorite dishes are scallops and risotto, blackened mahi tacos or a grouper sandwich- yum!
Any other unique or fun facts about you?
I have been a pescatarian my whole life—meaning I’ve never eaten meat, just seafood!
The adult industry is seeing a surge of growth from performers creating their own independence through self-management. Growth of independent models managing their businesses on successful cam platforms spiked this spring when the Free Speech Coalition (FSC) announced a voluntary production hold to coincide with the Governor of California’s shutdown of all non-essential business. With studio work frozen, studio performers scrambled to find steady income, moving to camming, fan sites and clip programs to survive. In Cathy’s latest XBIZ Column, she shares the top three areas of entrepreneur support being built to help performers achieve business success.
“Registered payment facilitators in this space help direct funds on behalf of their merchants to their artists and there has been a critical need for a strong and rapid payout solution,” said Segpay CEO Cathy Beardsley.
Segpay has worked to speed up settlements to merchants, while investing heavily into a payout platform to make it easier to direct payments on behalf of merchants to their artists. Learn more about Segpay’s model and affiliate payout platform and other ways the industry is helping performers in the full column here.
France will soon require all adult websites to implement an age verification system. French leaders voted unanimously to implement age verification to protect minors by blocking pornographic images from children and adolescents under the age of 18. This follows a similar law passed by the UK a year ago that was later abandoned. France is taking a different approach, being less strict by providing several options on what will be considered as an acceptable means of verifying age. This leaves the responsibility up to private companies on how they handle age verification. The French Parliament is suggesting using credit card verification.
Segpay has several solutions already in place to help merchants in France with the new age verification requirements. The solutions include:
An available API that allows merchants to lookup a credit card number to determine if it was ever used for a successful transaction at Segpay. This is helpful for more advanced merchants who want to build their own system and just use the lookup.
The ability to do an authorization only transaction for one or two Euros in order to validate the card. The transaction is never captured, meaning the consumer is never charged. Segpay provides a special pay page which clearly communicates to the consumer that they won’t be charged. This is a fast and easy way to put a solution in place with minimal effort.
Segpay’s Amount Verification system provides a more thorough process, authorizing a small amount on the consumer’s card that must be validated by the merchant. This helps ensure the person with the card is the person with access to the account.
Failing to comply with France’s new requirement could result in sanctions like blocking access to merchant’s websites in France. A final vote will be held again in the Senate where the bill is expected to pass. No date has been projected on when this change will be implemented.
If you have questions on this, please reach out. We’re here to help, contact your sales representative or email us at Sales@Segpay.com.
So much has changed over the last several weeks, when COVID-19 hit the U.S., life as we knew it literally paused. Last week we moved back into our Segpay corporate headquarters along with many others across the country. As we begin to develop our new normal, we know many parts of the business community are going to look different. In Cathy’s latest XBIZ Column, she shares four areas that are evolving due to the Corona Virus effect.
“The dramatic increase in online sales has reinforced the need for stronger authentication tools. said Segpay CEO Cathy Beardsley. “As we move towards more e-commerce and higher risk transactions, U.S. merchants will need to take advantage of programs like Verified by Visa and 3D Secure.”
Learn more about the changes we’re seeing and what’s possible to come as we develop the new normal in the full column here.
You may have seen her around the office, at a trade show or in a photo on Segpay’s social media but who is Caroline Karolinko and what does she do at Segpay? Caroline is on the marketing team and helps in all departments from sales to tech. She assists on many projects including marketing, managing teams for trade shows and handling the company’s social media. Caroline has been working at Segpay since July 2018 and we thought it was a good time for merchants and fellow Segpay employees to get to know her better.
We’re so glad you’re on the team Caroline! So, where were you working before Segpay?
Thank you! Before working at Segpay, I was a speech language pathologist for the Palm Beach County School District where I specialized in working with children with autism and behavior disorders.
Where did you grow up?
I was born in New Jersey, but my parents moved to South Florida when I was four. I grew up in Boynton Beach.
Was there a dream career when you were a kid?
At one point I wanted to be an orthodontist. I think that was because I had braces and when I got them off, I received lots of compliments on my smile.
Where did you go to school and what did you study?
I studied speech pathology at the University of Florida – Go Gators! I went on to complete my master’s at Florida Atlantic University.
I enjoy cooking, traveling and a good Orange Theory workout. I also am involved in synchronized swimming.
Wait— (record scratch) Synchronized Swimming? What do you do?
After hours at Segpay, I’m the head coach of the Palm Beach Synchronized Swimming Team. It’s a group of 45 girls ages 4 to 18 who compete and travel across the United States. I see some familiar faces there too. Both Cathy Beardsley and Teresa Van Eps’ daughters are on the team.
How did you get involved in synchronized swimming?
My Mom’s best friends’ daughter was on a team and my mom was a single parent. She was looking for something that two sisters would enjoy. The team sport aspect got me hooked and I am happy to provide this fun sport to the community now.
How long can you hold your breath underwater?
Great question, in synchronized swimming you don’t have to hold your breath that long. We never sit under water and do nothing in synchronized swimming, we are always moving. Routines are about three minutes total and there is never a dull moment. When it comes down to it, only half of that time is spent underwater.
What is your favorite place you traveled to?
One of my best trips was to Oregon in 2014 where I traveled down the coast of Northern California and ended up in Napa Valley. We hiked in Crater Lake, swam in hot springs, played in the snow, stayed at a hotel that overlooked the Goonies Rock and had lots of delicious Pinot Noir from Willamette Valley. I’ve been lucky enough to take some amazing trips with the Segpay team for trade shows too. One of my favorites was going to Amsterdam. The locals were so friendly, the food was delicious, the city was filled with lots of history, and the city was gorgeous. My mom joined me after the show, and we visited the Anne Frank House and Museum. We also toured the Van Gogh Museum.
You said you like to cook; do you have a specialty?
My great aunt is from Spain and at age 85 she taught me how to make flan. It is now my most requested dish for any family event or party.
Any other unique fun facts about you?
I am an ordained minister and have married two of my friends, one in Italy and one in Islamorada, Florida.
After weeks of working remotely, the Segpay team is back together again. This week we made the decision to move forward and come back together as a unit inside our beautiful South Florida office. The return to work took lots of planning and the development of many safety precautions to protect our valued employees.
In just a few weeks we were able to implement some important safety measures that begin the moment Segpay employees enter the building including temperature check stations, six feet separation techniques and PPE availability. We’ve installed full acrylic partitions for every cubicle to add an additional level of protection barrier. Also, new key fobs were installed for each office entrance offering a touch free experience.
Throughout the workday, employees are protected with additional measures. We’ve installed an HVAC Ultraviolent lighting system designed to kill viruses and upgraded the offices’ air-conditioning system by outfitting it with GPS NPBI technology which uses an electronic charge to safely clean the air inside the building. We’ve also replaced all the air filters and are conducting daily cleaning of the office along with deep cleaning each evening.
Our merchants likely didn’t notice a change in service throughout the past several months- and that’s thanks to our dedicated employees who remained focused and made the work from home experience seamless. It’s exciting to have the team back together again but remember no matter where our desks sit, we are here for our merchants All the Way to Paid. ™
We are excited to gather with our community again at this year’s Webmaster Access. Pack you bag and head to your computer, the conference has gone virtual due to COVID-19. We’ll be attending and participating as a diamond sponsor this year. There will be the same networking and educational sessions we all love but you can attend them from a safe, socially distant location. The entire Segpay team will be attending so please visit us in our virtual booth where you can ask us anything from development to technical questions.
On day one, June 4, 2020 at 4pm EST join Segpay CEO Cathy Beardsley and other key panelists on the virtual main stage for a live panel focusing on new VISA and Mastercard regulations. Many of these Trials and billing descriptors were scheduled to go live before the pandemic and have now been delayed. The panel will discuss the impacts and the status of other new regulations in the card association pipeline.
Join us this week, June 4th to 6th at the Webmaster Access, The Virtual Conference. We hope to see and connect with you there.
Segpay’s new merchant portal is now available for beta clients. Users will find it easier to navigate with a crisp, modern look that showcases Segpay’s powerful functionality. Our designers have been busy for months working to create the new merchant portal. One of the most noticeable changes is the additional space found at the top of the pages. The benefit of this design change is that it offers more room for search results to be displayed in that area. To change your search, simply expand the section to see your search options again. Take a quick tour of the new portal. We’re confident you’ll find it much improved and designed with you in mind.
To join our ongoing beta and try the new merchant portal contact your account manager or reach out to us at Sales@Segpay.com and we’ll get you started.
Segpay is pleased to introduce our new Systems Status Page. The system reports any issues in real-time going back over the last seven days. It’s designed as a performance tracker of all systems and will describe any incident as well as if and how it was resolved.
“We’re excited to be the first company in the space to offer a real time feature like this,” said Jeff Rosenzweig, Segpay VP of Operations. “It furthers our mission of being transparent with our merchants at every step of the payment process.”
Merchants can subscribe to receive text and email alerts from the Systems Status Page. It will be managed by Segpay’s IT department. To view the new Systems Status Page, click here: https://segpay.statuspage.io/
Next Wednesday, April 1st, Segpay will reach a momentous
corporate milestone: Our 15th Anniversary in business.
While our celebration is a bit subdued because of the Coronavirus crisis,
we didn’t want to let the occasion pass without thanking you, our valued
clients and partners for helping us get to where we are today. You can read
more details in our official announcement below.
This news follows our announcement last week that PayPal has
been integrated into the Segpay payment processing platform. This
is a significant development for our merchants, and we invite you to take
advantage of this new offering.
We are thankful for the trust you put in Segpay to meet your payment processing needs and look forward to the next 15 years of getting you paid first!
Unveils Payment Processing
Enhancements and Commemorative Branding
FT. LAUDERDALE, Fla. (March 24, 2020) – Segpay, a global leader in online payment
processing, today announced that on April 1st, it would reach a
major corporate milestone: the company’s 15th year in business. This
momentous occasion is the launching point for a year-long integrated marketing
campaign to promote new payment processing options and enhanced merchant
service offerings—all backed by unmatched customer service.
past 15 years Segpay has developed a stellar reputation, by focusing on paying
and always putting its clients first. Today, Segpay is trusted by the biggest
and best-known brands in the high-risk payment category. It offers state of the art payment processing
services via a robust, full-featured platform that includes proprietary gateway
technologies and a cutting-edge Fraud Mitigation System ™. Headquartered in Deerfield Beach, Florida
Segpay’s reach has grown globally with offices and outposts around the world
including London, Dublin, Toronto and Manila.
“We listen and
learn from our merchants and this feedback has been the key to our 15- years of
success,” said Segpay CEO Cathy Beardsley.
“It’s our goal to continue to be on the forefront of the ever-changing
rules and regulations to ensure safe, secure and compliant payment processing
for our merchants.”
In honor of
Segpay’s 15th anniversary, the company’s unveiled a commemorative
logo, developed by its long-time agency partner Creaxion®. The new branding
will replace the company’s traditional logo across all advertising platforms
over the next year. The number “15” is
centred in the new logo to symbolize strength and utilizes Segpay’s unique
“arrow” icon to complete the “5” in the number. The dark blue color in the
Segpay brand identity conveys trust, transparency and stability. The orange is
symbolic of innovation and endurance. A
series of new, print and digital ads will support Segpay’s 15th
“We’ve built a company to last by always putting the customer first,” added Ms. Beardsley. “That’s our ‘secret sauce’ and the model we plan to follow for the next 15 years.”
YNOT announced the winners of the 2020 YNOT Awards and we are honored to share that Segpay is the winner of Best Billing Company of the Year. We want to give a heartfelt thanks to the YNOT voters and our peers for helping us receive this recognition of excellence in the business to business space.
This year we celebrated our 15th anniversary in business and while COVID-19 put a damper on the party, we didn’t let us it get us down. Our team pulled together, and we didn’t miss a beat. We started Segpay with a very simple premise: That our merchants would always get paid before we do. That premise is now a promise and how we operate every day. You can count on us being with you All the Way to Paid™.