The Non-Sexy Side of Running a Successful Online Business

Product and marketing strategies tend to get the most attention while running a business day-to-day – making it easy to lose sight of the little things that help sustain a successful operation. In her latest piece published on, SegPay’s CEO Cathy Beardsley lays out a list of 13 essential (if non-sexy) steps that some businesses overlook at their peril:

You can have the best idea in the world, but if you are cut off from the financial system and aren’t organized operationally it won’t matter. The key to having a successful online business starts and ends with organization, day-to-day maintenance and effective planning upfront..

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