The adult industry is seeing a surge of growth from performers creating their own independence through self-management. Growth of independent models managing their businesses on successful cam platforms spiked this spring when the Free Speech Coalition (FSC) announced a voluntary production hold to coincide with the Governor of California’s shutdown of all non-essential business. With studio work frozen, studio performers scrambled to find steady income, moving to camming, fan sites and clip programs to survive. In Cathy’s latest XBIZ Column, she shares the top three areas of entrepreneur support being built to help performers achieve business success.
“Registered payment facilitators in this space help direct funds on behalf of their merchants to their artists and there has been a critical need for a strong and rapid payout solution,” said Segpay CEO Cathy Beardsley.
Segpay has worked to speed up settlements to merchants, while investing heavily into a payout platform to make it easier to direct payments on behalf of merchants to their artists. Learn more about Segpay’s model and affiliate payout platform and other ways the industry is helping performers in the full column here.
Today we launched a payout platform offering merchants multiple options for seamlessly paying their models, affiliates, producers, vendors and other contractors in an accurate and timely manner. These direct payments will provide an immediate benefit to cam merchants issuing payment to their models; as well as any merchant who relies on affiliate marketing partners requiring payments in exchange for sales lead referrals.
Segpay recently introduced Post Pay, a pricing feature designed to give merchants more control over how they authorize and settle purchases on “cam” sites or other token-based services. With Post pay, merchants can offer a better buying experience while lowering their risk of chargebacks.