Segpay Expands Payment Options Ahead of Holiday Rush

Segpay is pleased to announce the expansion of its Multi-Currency options adding Dynamic Multi-Currency (DMC) for U.S. Merchants and the addition of four local currencies: Russian Rubles, Czech Koruna, Indian Rupees and Israeli Shekels.  These additions bring Segpay’s total number of supported local currencies to sixteen, assisting merchants marketing abroad by simplifying the conversion process.  The expansion also allows merchants to offer these local currencies in four additional regions of the world ahead of the busiest shopping season of the year.

“This year it’s predicted that ecommerce holiday sales are expected to surge between 25 to 35 percent,” said Cathy Beardsley, Segpay President and CEO.  “By using DMC our merchants and their consumers don’t have to worry about exchange rates and unpredictable dollar fluctuations allowing them to concentrate on their business while we continue to get them paid.”

Offering multiple currencies eliminates the fluctuation between the dollar and the other local currencies.  Merchants with Segpay’s DMC enabled in their payment package(s) will automatically have access to the new currencies.  To learn more about Segpay’s Dynamic Multicurrency enabled payment packages please contact sales@segpay.com.  Read more on the additions in Segpay’s recent media coverage in YNOT.

Increase Sales Globally by Making Your Consumers Feel at Home

Showing consumers prices in their local currency helps boost sales and retention.

Selling to consumers outside your home country can be tricky. If your primary business is based, say, in the United Kingdom and the prices on your website are displayed only in Pounds, you could be losing out on international customers who may be interested in your product but aren’t immediately sure how your prices translate to their local currency. Or, perhaps worse, they do buy but charge it back later, after seeing a different price on their credit card statement than they thought they paid at checkout.

By making sure you are giving consumers a localized experience, you can optimize your sales and grow your business as much as possible beyond your own borders. So how do you do it? Segpay merchants can use a three-pronged approach that starts with reporting, and combines language translations and localized currency.

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