Finding the New Normal After the COVID-19 Reset

So much has changed over the last several weeks, when COVID-19 hit the U.S., life as we knew it literally paused.  Last week we moved back into our Segpay corporate headquarters along with many others across the country.  As we begin to develop our new normal, we know many parts of the business community are going to look different.  In Cathy’s latest XBIZ Column, she shares four areas that are evolving due to the Corona Virus effect. 

“The dramatic increase in online sales has reinforced the need for stronger authentication tools.
said Segpay CEO Cathy Beardsley.  “As we move towards more e-commerce and higher risk transactions, U.S. merchants will need to take advantage of programs like Verified by Visa and 3D Secure.” 

Learn more about the changes we’re seeing and what’s possible to come as we develop the new normal in the full column here.

Four Reasons Everyone Wins When Competition Thrives

No matter what type of business you’re in, one thing is for sure, competition has made it better!  In Cathy’s latest XBIZ column, she shares how Segpay got started and how having multiple payment processors in the high risk space has led to big benefits for merchants.  

“If we don’t welcome competition, we will be disrupted, if not destroyed.  Just ask cab companies in the new era of Uber and Lyft, or hotels and the rental housing market with the advent of Airbnb.  Competition in our industry has forced all payment processors to provide innovative solutions, backed by solid customer service-which has led to lower fees, better conversion rates and enhanced fraud mitigation tools,” said Segpay CEO Cathy Beardsley.

Find out more by reading Cathy’s column on

Voices of Adult

XBIZ LA is just getting started and we are excited to be presenting a Voices of Adult Session, January 14th at 4p.m. titled “Turn Up the Base! How to Maximize Profits from Existing Customers.”   Are you doing everything you can do to drive profit from your existing customers?  Segpay CEO Cathy Beardsley will be joined by a panel of experts including KINK CEO Alison Boden, Pinstripe Media Group CEO Hector Camacho, Grooby CEO Steven Grooby, IMLIVE’s Shay Efron, and OLB Media’s Gary Blumenthal to offer tools and techniques to maximize your current memberships and drive revenue in 2020 and beyond.  This presentation will be located inside Studio 2 on the second floor inside the Andaz Hotel.  Hope to see you there!

We Hope to See you at XBIZ and InterNext 2020

The Segpay team is packing up soon to hit the road and head west.  The first stop will be in Los Angeles for XBIZ 2020, Jan 13th to 17th.  Segpay is an official sponsor of XBIZ LA.   Segpay CEO Cathy Beardsley will be hosting a special ‘Voices of Adult’ presentation on January 14th titled “Turn Up the Base!  How to Maximize Profits from Existing Customers.” Cathy and a panel of industry experts will offer tools and techniques to maximize your current memberships and to drive revenue in 2020 and beyond.  Join them in Studio 2 at 4pm inside the Andaz Hotel.  We’re also proud that Segpay and its top executives are nominees in this year’s 2020 XBIZ Awards including Payment Services Company of the Year, Chief Executive of the Year and Account Exec of the Year. 

Up next is interNEXT 2020 at the Hard Rock Hotel & Casino in Las Vegas, January 26th to 28th.  Segpay is an official sponsor of interNEXT.

We’d love to meet with you and if you’d like to schedule a more private conversation, please contact your sales rep or email us at to schedule some time at the shows.  Look forward to seeing you there!

A Vote for Volunteering

In her latest piece for, Cathy makes the case for getting out of our comfort zones and volunteering for advocacy groups. Using her own example, prior to serving on the Board of the Free Speech Coalition, Cathy says hadn’t fully grasped just how much groups such as FSC and countless others are doing to protect adult workers and create an environment in which the industry can continue to thrive. Only by getting involved did she appreciate the efforts of these groups, and she recommends the same for everyone who can devote some time:

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Join us on South Beach for XBIZ Miami

Throughout the year the Segpay team spans the country, and globe, to attend industry events. In the coming weeks we’ll be in San Francisco, New Orleans and Romania (Bucharest and Mamaia). But for now, we want to talk about the one time each year when the action comes to us. From May 28-31 XBIZ Miami brings the party to South Beach, just a short drive from Segpay HQ. Once again, festivities are at the Mondrian hotel. And once again, we’ll be there, sponsoring a number of activities on this year’s itinerary, including the following panel discussions:

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